FCA Regulated  ·  100+ Five-Star Reviews

London's trusted
mortgage specialists.

Personal advice that puts you first — plain English, real people, whole-of-market access to 90+ lenders.

First-time buyers · Remortgages · Buy-to-let · Self-employed · Adverse credit

Call 01708 202 175 Client Portal Login
★★★★★
Excellent · 100+ verified Google reviews
Whole-of-market access  ·  90+ trusted lenders including

⚠️ Your home may be repossessed if you do not keep up repayments on your mortgage.

Why Links FS

Mortgage advice that genuinely fits your life.

No call-centres. No jargon. Expert advice from a broker who treats every client like their only one — with the reviews to prove it.

01
Free initial advice
Your consultation and recommendation cost you nothing. Full fee structure shared upfront, in writing, before you commit.
02
Whole-of-market
90+ lenders including specialist and broker-only deals unavailable on the high street. We find the right fit, not the easiest.
03
Personal service
One adviser, one number — from first call to completion day and beyond. No handoffs, no call queues.
04
100+ five-star reviews
Trusted by first-time buyers, landlords, contractors and self-employed clients across London and Essex.
05
FCA regulated
Fully regulated through The Right Mortgage Ltd. Every recommendation given strictly in your best interest.
06
Six days a week
Mon–Fri plus Saturday appointments. Evening slots available — we work around your schedule, not ours.
How we work

Three steps.
Stress-free.

From your very first question to keys in your hand — we handle the complexity so you don't have to.

📞 01708 202 175
Person at home with laptop exploring mortgage options
1
Tell us

Share your goals with us

A quick 5-minute form — or just call us. Completely free, no obligation. We establish what's affordable and what's possible for your exact situation.

5-min form · No commitment
Links FS mortgage adviser on a friendly consultation call
2
We advise

Book a short call with Jagpal

A friendly, jargon-free conversation at a time that suits you — evenings and Saturdays included. We shortlist the right lenders and explain your options clearly.

Free 20-min call · Any time
Happy couple holding keys outside their new London home
3
We deliver

We get you to completion

Application, lender liaison, document checks, valuation tracking, chasing solicitors — we handle everything all the way to completion day.

Full support · Keys in hand
0+
Five-star Google reviews from happy clients
0+
Lenders searched for your very best rate
0+
Years of mortgage & financial expertise
£0
Initial advice fee — always free to get started
Jagpal Singh, Director and Mortgage Protection Adviser at Links Financial Services London Ltd
10+ Years' experience
Meet your adviser

Ten years' experience.
One goal: your approval.

Jagpal Singh founded Links Financial Services London Ltd with a clear mission: to modernise the mortgage and insurance industry and make the process genuinely straightforward for clients. With over 10 years in financial services — including his background as a financial planner specialising in pensions and investments — Jagpal brings a rare, whole-of-life understanding of money to every mortgage conversation.

Today he leads a dedicated team at Links Financial Services, all committed to giving you a refreshingly clear, jargon-free experience — whether you're buying your first home, remortgaging, or protecting your family's future.

FCA regulated firm
Whole-of-market access
100+ five-star reviews
What we do

A full mortgage &
protection service.

Whatever stage you're at — first home, remortgage, investment property, or protecting your family.

Most popular
— 01

First-Time Buyers

From "what can I borrow?" to keys in hand — including shared ownership and First Homes schemes.

  • Government home buying scheme specialists
  • Decision in Principle within 24 hours
  • 5% & 10% deposit options available
  • Bank of Mum & Dad / gifted deposits
Speak to a first-time buyer expert →
— 02

Remortgages

Don't drift onto your lender's SVR. We search the whole market and switch you to a better deal.

  • Rate-switch reviews 6 months before expiry
  • Capital raising for home improvements
  • Debt consolidation options reviewed
  • Product transfers vs full remortgage analysis
Get a free remortgage review →
— 03

Buy-to-Let & Landlords

From your first BTL to a portfolio of 20+, including Ltd Company SPV and HMO finance.

  • Personal name & Ltd Company SPV
  • HMO and multi-unit freehold blocks
  • Portfolio landlord stress-test reviews
  • Top-slicing for high-rental areas
Talk to a BTL specialist →
— 04

Protection & Insurance

Make sure your family stays in their home if life throws something unexpected your way.

  • Life insurance & decreasing-term cover
  • Critical illness cover
  • Income protection & ASU
  • Buildings & contents insurance
Review your protection →
— 05

Self-Employed & Contractors

We know which lenders genuinely understand self-employed income and day-rate contracts.

  • 1 year of accounts (selected lenders)
  • Day-rate contractor mortgages
  • Retained profit / SA302 specialists
  • Director salary + dividend income
Find lenders who say yes →
— 06

Adverse Credit

Defaults, CCJs or a bumpy history? Specialist lenders take a human view — we know which ones.

  • Defaults, CCJs & missed payments
  • Recent IVAs and bankruptcy discharge
  • Specialist adverse-credit lenders
  • Credit-repair guidance included
Get a confidential review →
Free tools

Know your numbers
before you call.

Two free calculators to help you plan — no sign-up required. Use them to get a starting figure, then let's talk through the details.

Stamp Duty Calculator

Work out exactly how much Stamp Duty Land Tax (SDLT) you'll pay on your next home — including first-time buyer relief and buy-to-let surcharges.

Try the calculator →

Mortgage Repayment Calculator

See an estimate of your monthly repayments based on loan amount, term and interest rate — a quick way to check what fits your budget.

Try the calculator →

Results are estimates for guidance only and do not constitute a mortgage offer or financial advice. Your home may be repossessed if you do not keep up repayments on your mortgage.

Client reviews

Loved by Londoners.

5.0
★★★★★
100+ Google reviews
FAQ

Common
questions.

Got one not listed here? Call us on 01708 202 175 — we love a chat.

Your initial consultation and recommendation are completely free. If you choose to proceed, we charge a one-off fee — typically £250 to £1,500 — depending on complexity. You'll always know the exact fee in writing before you commit to anything.
A Decision in Principle can be obtained within 24 hours. From full application to mortgage offer, expect 2–4 weeks for a straightforward case. Completion timing depends on conveyancing — typically another 6–10 weeks.
Absolutely. Some lenders consider just one year of accounts. Day-rate contractors, directors with salary plus dividends, and those with retained profits all have specialist routes. Matching you to the right lender is exactly what we do.
Many lenders offer "soft search" Decisions in Principle which leave no footprint on your credit file. We always start with soft searches where possible, so you explore options without harming your score.
Not at all. Most clients prefer phone, video call and secure email. If you'd rather meet in person, our Hornchurch office is open by appointment Monday to Saturday.
Yes — defaults, CCJs, missed payments, IVAs and discharged bankruptcies all have specialist lenders who'll consider them. We'll review your credit report together and find the lenders who'll genuinely say yes.
Get in touch

Let's find your
best mortgage.

Fill in the form and Jagpal will personally call you back, usually within a couple of hours during working hours. Free, no obligation, no jargon.

Call us directly
01708 202 175
Email Jagpal directly
j.singh@linksfs.com
Visit by appointment
18 Roneo Corner, Hornchurch RM12 4TN
Opening hours
Mon–Fri 9:00–18:00 · Sat by appointment

Book a Free Initial Consultation

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By submitting this data, you agree for your data to be used, in line with the Privacy Policy. Your home may be repossessed if you do not keep up repayments on your mortgage.

Ready for your best mortgage?

Free initial consultation. No obligation. 20 minutes could save you thousands.

📞 Call 01708 202 175
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